Archive for November, 2010

Range Rover Evoque – The Pulse of the City

Posted in Brand, Culture, Digital, Innovation, Inspirational People, Marketing, Social Media, Technology, Travel on 15/11/2010 by nicka77

Currently in LA for the latest phase of the Range Rover Evoque ‘Pulse of the City’ campaign I have been working on at The Brooklyn Brothers this year. The Coupe was launched in Paris, and the 5-door is launched this Wednesday – wouldn’t mind one myself if I’m honest – very cool car. Check out our Hello Evoque website to find out more about the project.

 

 

Very lucky to be working on this brand and this campaign, and indeed to be staying at a cool hotel with a very tasty little rooftop pool with stunning views over the shimmering diaspora that is Los Angeles. Looks incredible as the sun rises. But I digress.

We’ve got some cool geo-art type chicanery with OK Go coming up this week, and have been having fun with the campaign in great cities like Sydney, Sao Paulo and Paris to date. Check out the OK Go invite video below, plus some of the shots/videos from our activities and collaborations with cool artists, photographers, and designers so far. I’ve also added a few videos from our City Shapers, telling us about what they love about their cites and what inspires them.

There’ll be loads more over the coming months, so check out the website, stay tuned to the blog to see what we get up to, and download the app to get involved yourself.

 

Invitation to play with OK Go and get involved in our geo-art project

 

Fun & games in Sydney

 

Making a splash in Sao Paulo

 

 

Partying it up in Paris

 

Turning the streets of Paris into art galleries

 

 

Some amazing UV shenanigans with Timothy Saccenti and the GPS-wrapped Spy Cars

 

A smattering of our City Shaper videos